event details
what	BrandSmart 2008
when	Tuesday, June 17, 2008 8:00 am - 5:00 pm (conference) 5 p.m. to 7 p.m. (evening reception)
where	The United Club at Soldier Field 1410 S. Museum Campus Dr. Gate 14 Chicago, IL 60605
cost	AMA Member: $485 Non-Member: $695 *call for group packages and nonprofit/academic rates
register	HOTLINE: 312-280-0449 ONLINE: HERE *call for group packages and nonprofit/academic rates
	View Past BrandSmart Events Brand Resource Center

BrandSmart 2008
Thought Leadership from the Edge

What are your burning branding issues?
How do you stay ahead of the game?
Is your brand prepared for the digital age?

Further your career and your organization, don’t miss BrandSmart 2008!

• Thought Leadership
• Branding Best Practices
• Real World Stories from the Trenches
• High-Impact Environment
• Application-Packed Insights

Space is limited, and BrandSmart has a track record of selling out. Secure your ticket early!

Conference Overview:
BrandSmart, considered the Midwest’s leading forum on branding thought leadership for marketers of all specialties, is the Chicago AMA annual conference attended by mid and senior level marketers and business media. Over the last five years since BrandSmart’s inception, speakers have represented Orbitz, Kellogg School of Management, JetBlue, UPS, Allstate, Coca-Cola, William Blair, Starwood, Leo Burnett, Easter Seals, McDonald’s and 3M.

BrandSmart is dedicated to providing marketers with branding best practices, latest trends and thought leadership in an actionable, high-impact format.

Current 2008 Speaker Roster*
Dr. Kevin Lane Keller - Professor of Marketing, Tuck School School of Business, Dartmouth
Dennis Cary - Senior Vice President, Marketing, United
Eduardo Conrado – Corporate Vice President, Motorola
Stephen Ban – CMO, Nuveen Investments
Kim Feil – former CMO, Sara Lee
Patrick Hanlon – author Primal Branding, CEO, Thinktopia
Tom Agan - Executive Director, Head of Consulting, Interbrand
Jackie Woodward - Vice President, Media & Marketing Services, Miller Brewing Company
Julie Fleischer - Vice President/Group Director, DIGITAS
Andy Berndt - Managing Director, Creative Lab, Google

*Speaker substitutions may occur. This website will have the most up to date listings.

Registration Rates:
AMA Member: $485
Non-Member: $695
*call to inquire about Nonprofit/Academic rates and Group packages.

HOTLINE: 312-280-0449
ONLINE: Here

*Refunds must be requested within 72 hours of the event. A $5.00 processing fee will be charged for all refunds.

View 2008 Agenda.
View Brandsmart 2008 Brochure PDF
View 2008 Speaker - Presentation Abstracts.

View Past BrandSmart Events

BrandSmart 2008 Steering Team and Conference Committee:
Jennifer Connelly – Chairperson, Chicago AMA
Wellington Chu, Motorola
John Levine, J. Levine & Associates
Ted Souder, Google
Allison Summers, SITE International